This year, the newest Santa Fe, the most anticipated domestic automobile market, will be launched next month.
Hyundai Motor held a pre-media briefing session of the new Santa Fe, which will be released next month, with Hyundai Motor Studio Seoul (Gangnam-gu, Seoul)
At the event, Hyundai Motor introduced its new Santa Fe for the first time to reporters and the innovative design of the new Santa Fe, which was developed from the perspective of user experience (UX, User Experience), reflecting the recent trend of 'Calm-Tech' And safety and convenience specifications.
The new Santa Fe, which was introduced in the first six years after the third-generation Santa Fe launched in 2012, is a 'new-concept mid-sized SUV with human focus' The results of the analysis of the target customers' vehicle usage are reflected in the overall vehicle performance, which greatly improves the marketability.
Based on this, the new Santa Fe adopts a variety of intelligent driving safety technologies (ADAS) as well as
the safety of passengers (SEA),
ROA,
and RCCA To prevent accidents that are difficult to recognize by the driver.
▲ Increase visibility by slimming A-pillars and belt line up ▲ Obtain up to 2-legged rooms in the same class ▲ Provide convenient 3-row loading and unloading through two-row seat one-touch walk in & Package technology to provide the best driving experience for customers.
Hyundai Motor first unveiled a new image of a new Santa Fe rendering.
In addition to Kona and NexSo, the new Santa Fe, adopting the new SUV design identity of Hyundai Motor, is expected to present a new design direction in the domestic SUV market based on its grand and charismatic image.
The new Santa Fe ▲ is a large cascading grille and composite lamp that emphasizes a futuristic image on the front part ▲ smooth looping line and a sleek side character line that emphasizes dynamism ▲ side with a full volume volume tailgate and bumper design Based on the rear part of the SUV, we have realized an innovative design different from the existing SUV.
■ From the vehicle planning to the completion, the 'new Santa Fe' developed based on user experience (UX)
Hyundai Motors actively reflected the 'Calm-Tech' trend, which has been attracting attention in the industry recently, to the new Santa Fe.
'Calm-Tech' is a 'human care technology' in which sensor, computer, and network equipment provide natural convenience while not being recognized by the user. It is the fourth industrial revolution era represented by artificial intelligence and the Internet Has come into the spotlight recently.
The new Santa Fe was developed from the perspective of the user experience (UX) from the planning stage to the completion of the vehicle, as it grasps the needs of the customers and utilizes advanced technology naturally.
From the early days of the development of the new Santa Fe, HMC conducted online surveys and in-depth interviews with global users as well as domestic customers, and carefully analyzed the lifestyle and preferences and inconveniences of medium SUV customers.
In particular, we focused on finding the causes that cause uncomfortable situations by analyzing step by step. Through this, we can understand exactly what customers expect from medium size SUV in design, interior space, driving performance, safety, etc. there was.
In order to meet customer expectations, to maximize the convenience of use and to provide a different level of satisfaction, Hyundai Motor has repeated the process of fierce worries to effectively implement the latest technological capabilities in the new Santa Fe.
The new Santa Fe, which has undergone such a development process, is not just a means of transportation, but a living companion that is a part of life. It reflects the philosophy of human-centered development in all processes from riding to driving and getting off.
The new Santa Fe adopts the 'Human Machine Interface (HMI)' which maximizes user's convenience and sensibility satisfaction.
Through this, ▲ safety to minimize the divergence of sight during driving ▲ intuitiveness to allow easy manipulation as everyone thinks ▲ conciseness to provide timely information in the first place, driver to interact with car in the most effective and efficient way I was able to drive.
■ High-tech safety technology and optimum package technology provide the best driving environment for customers
As a result of analyzing user experience, HMC focused on improving the competitiveness of mid-sized SUV customers such as the new Santa Fe, especially considering that they are sensitive to family safety and that they focus on the livability and convenience in the vehicle.
RCCA (Rear Cross-Traffic Collision-Avoidance Assist) is a vehicle that is difficult to recognize by drivers and passengers in real life. It positively prevents safety accidents that often occur under circumstances.
The 'SEA', developed by Hyundai Motors for the first time in the world, sends a warning when a vehicle arrives from a rear side when a passenger leaves the vehicle after stopping. Especially, Technology.
First, if the vehicle stops, the radar on the side of the vehicle will detect the approaching vehicle. To open the door for front and rear passengers to get off, a warning message will be displayed on the driver's seat cluster and a warning beep will sound to protect the passenger.
Lastly, Hyundai / Kia Motors' RCCA (rear cross collision prevention aid) (RCCA), which is applied for the first time in Hyundai · Kia Motors, warns the driver to approach the vehicle from the rear when leaving the vehicle parked in front. Technology.
Especially, it is expected that it will be very useful to prevent collision through warnings, and to assist braking when a vehicle is expected to collide, so that it can be useful when leaving a large shopping mall parking lot or a parked vehicle in a narrow area.
In addition to these high-end specifications, the new Santa Fe enhances visibility and space by applying optimal package technology in terms of design and interior space, enabling the driver to experience the best driving experience with his family in the vehicle.
The new Santa Fe has reduced the width of the bottom of the A pillar, the height of the belt line, and the size of the three-quarter-quarter glass, thereby enhancing the visibility and openness of all passengers on the second and third row as well as the driver.
In addition to this, ▲ increase the total length and wheel base compared to the existing model, ▲ achieve the best 2-legged legroom in the same class, ▲ increase the three row headroom by increasing the loop length,
▲ Increase the amount of sliding in two rows ▲ One-touch walk-in & folding function that can fold and move the seat easily with one button in two-row seats ▲ Significantly improve the ability to get in and out of three rows, , And the three-row space surely wiped out the stereotypes that were inconvenient for boarding and residence.